Online Plant Store Online Plant Store
Mall of Gardens - Kerala's first of its kind Indoor plant store. The indoor plant store with more 5000+ plant varieties and more
Project Brief
Divisorweb was contacted by the Director of Mall of Gardens Mr Sreevatsa Acharya for developing an e commerce solutions to bring sales through the website.
Mall of Gardens required a complete online solution with included Social media Management and Search Engine Optimization Services for the platform. The servces included Facebook, Instagram Management.
Our Approach
We focused on designing a ecommerce platform that could showcase most of the products in a different way that could bring out the aesthetic way rather than just a shopping website.
In Social Media Management we always tried to bring the best and different way to present the products which showcased the standard of the modern style of Plant shopping. We used Real photos of the products with our team took from the Mall of Gardens Nurseries rather than stock images available.
Search Engine Optimization, our experts where able to bring the results starting from the third month! With some of the common keywords as well as product individual Pages.
The Solution
Bringing a eye catching and user friendly design that would attract customers to take action such as making a purchase through the website. And also affordable solution where the company could just manage with offline matters like packaging once an order id received. All other online related services were either automated or done by Divisorweb Experts.
Making Mall of Gardens an ecommerce where people could easily buy plants, make payments online through Payments Gateways (Payumoney) accepting Cards, UPI, Net Banking and get them delivered online through a home delivery Partner (Delhivery)
Branding
With the ecommerce solutions there were so many occasions where the need for attractive creatives have played a major role in the branding of Mall of gardens
Flyers, print media Advertisements and Brochures were made for Mall of Gardens which could build the brand a common and attractive presence both online and offline.
Social Media Handling
Started from 0 to 4000 Followers in Instagram and 0 to 5000 Pages like in facebook,
Building a place in the social life of niche customers was our prime aim. We have seen the growth of the pages with good amount of interactions of the customers enquiring more from the real life images posted. We always tried to provide the real life images so that the customers feel more like am instore purchase.
Videos and reels has helped us to attract more audience for Mall of Gardens. Unique reel videos has always attracted the audience in a way that they dont even feel it like a ad. The natural type videos uploaded were always loved and shared by the Plant Parents!
Search Engine Optimization
Bringing the right customers to do the right purchases online.
We have worked with more than 50 Keywords ranking them to the first page so that people can easily find Mall of Gardens. As 80% of the searches occur in Google, we have done optiizations mainly for google search. Result in more 50% keywords in the first page and 20% keywords ranking 1st in google.
In a span of 6 months we were able to bring 10k+ organic visits to the website. We have also brought some products keywords on rank 1 and some other keywords as Google Featured Snippets.